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The 6 Biggest WordPress Speed Issues
Fixed… Make Your Sites Up To 500% Faster

+ up to 70% Lighter in a Few Clicks & That’s Before Using Cache

It’s No Secret That Running Slow Sites Will Cost You

Modern websites need to be fast as…

  • Slow Pages = Lost Ranking
  • Slow Pages = Less Opt-ins
  • Slow Pages = Higher Bounce Rates
  • Slow Pages = Lower Conversions
  • Slow Pages = Higher Ad Costs

Here’s What Google Says You Should Be Doing

These are a few of the essential things you should be doing to speed up your WordPress site, yet most products on the market help you with 1 or 2 of the items which mean most products do half a job.

So Why Do Our Competitors Ignore This?

WordPress site speed is determined by many factors such as:

  • Speed Factor #1 – Hosting – Poor Global Connectivity Slows Down Your Site
  • Speed Factor #2 – Server – Poor Config & Inadequate Hosting Plans Cause Issues
  • Speed Factor #3 – Themes & Plugins – Cause Load Speed Issues
  • Speed Factor #4 – Un-Optimized GFX – kill load speed & eat bandwidth
  • Speed Factor #5 – Bloated Databases – Thrash Your Server’s Processor
  • Speed Factor #6 – Long Pages – kill load speed and eat more server resources

Yet, current optimisation products barely help with 2 items on that list

They Ignore “The Elephant in The Room” & Fail To Follow Industry Best Practice…

Current optimisation tools focus on quick fix options such as cache, css & database tweaks (which work) but, these DON’T ADDRESS many of the underlying issues which cause 99% of the problems such as bloated graphics or underlying hosting & server issues.

Using Cache Before Optimisation is Like Like Adding A Turbo To An Overloaded Truck…

So Caching Before Optimising Just Masks The Problem…

Cache for WordPress is fantastic but, it’s important to do the basic housekeeping first… By caching a site without carrying out optimisation you are simply masking the problem…

A bloated graphic will still be bloated, heavy theme/plugin CSS will still be heavy and hosting or server issues will still be there.

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Speed is a Killer… More Than 50% of Visitors Leave If a Site Takes 3+ Seconds To Load

& 79% of Visitors Who Have Trouble loading a Page Won’t Return

Don’t take our word for it but poor page speed is the #1 reason why most marketers get poor results.

Kissmetrics are experts in the field of SEO, analytics & optimization. According to their studies if your site takes longer than 3 seconds to load you are losing more than half your traffic & 79% of visitors won’t return if they have trouble loading a page.

Thats a really expensive mistake to make, specially if you are paying for traffic

52% of Visitors Use Mobile Devices So You Waste Half Your Traffic If Your Page is Slow

Bad Assumption: It Loads OK For Me It Will Work For Others

Most webmasters forget that more than half of our traffic nowadays is mobile. This means half you traffic is on slower connections.

Not optimising our sites for peak performance on mobile means alienating that audience & giving them a bad experience.

If your mobile visitors are having trouble loading your page they are much less likely to take action

So it’s a bad assumption that just because your site works well on your fast connection doesn’t mean it will load fast on mobile

You Can Easily Reduce Most Images By 50-70% But, Optimising Graphics 1 By 1 Sucks

Bad Assumption: Photoshop Export for Web Does a Good Job

Virtually none of us optimize our graphics for the web – optimising graphics one by one is a time killer.

Even our team of highly experienced developers made the assumption that just because we cut our graphics to the right size & use professional tools like Photoshop to export the image… our work is done .. um wrong

When we run our graphics through services like Tinypng & Optimzilla to our surprise we found that the average reduction was 50%+

All WordPress Sites Have Useless Database Junk Which Makes Your Pages Load Slower

Another common assumption about WordPress is that it’s efficient at keeping it’s database tidy…

The reality is… as you create content & make changes to your pages, each version of every change you make is stored. So over time this ends up being 100’s & even 1000’s of revisions bloating your site database.

The posts & comments you delete aren’t really deleted they just sit in trash.

And every time you add & remove a plugin that extra data just sits in your database too adding to you processor workload.

Some Hosts & Servers Cause Speed Issues – But How Would You Even Know?

So you pay for your hosting package but how do you really know if your host has good global connectivity?

How would you know if your site is correctly configured, running the right amount of memory, if the processor is not overloaded?

These things have a major impact on site speed & could be the underlying root cause of your site speed issues

Many Themes & Plugins Slow Down Your Site But, How Do You Know Which Ones?

Unless you are a coding expert & are prepared to go through every theme & plugin you use line by line you’ll never know what’s causing the problem
The hard reality is… for most programmers speed is an afterthought which doesn’t really help webmasters that want to tune their sites

The bigger problem however, is that there is no speed rating on any product so you don’t know what’s slowing your site down.

As most of us use multiple plugins there’s a good chance one of these is having a major impact on your site performance

Most Long Landing Pages Eat Your Bandwidth & Load The Full Page If Visitors Don’t Scroll

The longer the page & more graphics you use the slower your page will take to load.

Long pages are often used for landing pages & sales pages so it’s especially important for these pages to load fast

However regular optimization still may not give a fast load speed.

The industry answer to this is to lazy load your images as the user scrolls which has the added benefit of reducing your bandwidth and processor load which means more visitors can view the same page simultaneously without you needing to upgrade your hosting plan

To Date No-One Has Created An Optimisation Tool That’s Fast, Easy & Effective…

+ Doesn’t Cost A Fortune

…So We Built One For You

WP Optimiser is The Fastest & Easiest Way to Optimise Your Site & Diagnose Issues in a Few Clicks

+ Boost Your Site Rankings, Reduce Ad Spend & Make More Profit

It Covers The 6 Biggest Speed Factors…

With 1 Click Diagnostics / Recommendations + Auto Fixes

Earn Money By Charging Your Clients

+ Lock In Our Early Adopter License Pricing (Agency License)

For a limited time, we have a special offer on our Agency License which means you can use this product on your client sites to earn money.

As one of our early clients, you get to lock in our early adopter license pricing which means you will save money for many years to come

Agency License holders can charge to install the product on client sites & can charge clients for the software at their discretion.

Get Up To 70% Lossless Image Compression

Batch Optimises Existing Images + Auto Optimses New Images

600×600 Image: Before 470Kb



600×600 Image: After 175Kb



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